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MailCon, the world’s most preeminent email marketing event, will reimagine the future of email, marketing automation, and mobile and omnichannel marketing when it returns to Las Vegas from Jan. 11 to 13, 2022, at the Caesars Palace. Following a successful inaugural meetup in Manhattan on July 18, the winter event will mark the dawn of […]

Vaudry joined MailCon to provide insights into email marketing and Campaigner’s role in shaping new industry trends and behaviors.

Kevin Vaudry and Amy Doyle Ellwood from Campaigner joined the MailCon Webinar Series to talk about all things around data-driven email.

Apple kicked off its annual Worldwide Developers Conference (WWDC21) on June 7 by throwing the email community abuzz over the changes it intends to bring to the trackability of pixels, IP addresses, and cache images. During the global tech event, Apple announced a reformed Mail Privacy Protection system for its native Mail app used across […]

Here at MailCon, we have the privilege of working with the most engaging and influential email marketers—and so many of them are women. We also pull so much expertise from women who work in the highest echelons of our industry, keeping a close eye on them as trendsetters and thought leaders. It stands to reason, […]

By Michael Batalha, CEO at Emercury If you’ve been successful in any area in life, you’ve probably noticed a trend. Most people tend to go to one of two extremes, and if you observe the most successful actors in the field, you’ll find that they’re really good at getting “the best of both worlds.” We […]

MailCon has held seven conferences since 2017 serving the email marketing industry, and with the next one slated to take place January 11 through 13, 2022, at the Caesars Palace in Las Vegas, the company marked its return to events amidst the pandemic with the inaugural MailCon Meetup. The networking soiree was attended by over […]

By Lilit Davtyan. Being successful in a leadership or executive role requires a deep sense of empathy, and awareness of perception. Doing this as a woman also requires a heightened sense of confidence. Sure, there is a diverse set of leadership styles, depending on the company, individual, product, or even gender and culture. However, empathy […]

Authored by Adrian Williams, Founder of Email Angels As an email deliverability consultant for the past ten years, I have worked with many different clients within different industries. Although each client presents its own unique need for my services, these are the tools that I have used to effectively solve their deliverability issues. These five […]

Authored by Bryan Jenkins Director of Sales at EmailOversight Having a clean, responsive email list is the goal of every email marketer. But even if you think your list is “clean,” there could be hidden issues causing your email blasts to end up in spam folders, cause ESPs and ISPs to delay delivery — or […]

Marketing automation can be a revolutionary step for businesses to help with their lead generation and management processes. From all-in-one platforms to niche tools that specifically help with email marketing or social media automation, figuring out which tool will benefit your business the most can be challenging. One way to better understand your options is […]