Smore Reviews: Independent Platforms
According to independent reviews, Smore scored 4.4 out of 5 – a strong result, though not a perfect one. Therefore, before committing to Smore as your email management solution, it’s worth evaluating whether the included features fit your specific use case and reviewing user feedback and practical examples.
| Review Platform | Rating | Review Count |
|---|---|---|
| Capterra | 4.3 | 24 |
| G2 | 4.4 | 19 |
| Gartner | No reviews | No reviews |
| GetApp | 4.5 | 24 |
| Glassdoor | No reviews | No reviews |
| GoodFirms | No reviews | No reviews |
| Software Advice | 4.5 | 24 |
| Trustpilot | No reviews | No reviews |
| TrustRadius (out of 5) | No reviews | No reviews |
| ProductHunt | No reviews | No reviews |
| SourceForge | 5.0 | 1.0 |
| Weighted Average Rating | 4.4 |
See also: What Made Us Choose Sources for Expert Score?
Smore Traffic & Engagement
Traffic to smore.com exceeds 15,135,980 monthly visits, with 8.1% of visits arriving via referral, likely from directory listings, reviews, or integration pages. The bounce rate of 70% is on the high side – a lot of visitors aren’t going further than the landing page. The table below has the full picture.
| Monthly Visits | Page Per Visit | Time On Site | Bounce Rate | Direct Traffic | Search Traffic | Paid Referral Traffic | Referral Traffic | Mail Traffic | Social Traffic |
|---|---|---|---|---|---|---|---|---|---|
| 15135980 | 1.9 | 87.8 | 0.7 | 67.5% | 4.0% | 0.0% | 8.1% | 17.4% | 2.9% |
Smore Website Visits Two-Year Trend: Positive
Learn more: Website Traffic Indicators We Use.
Smore Social Media
What Do Customers Say About the Smore ?
capterra.com
Positive reviews:
“Smore for education newsletters” – Hope M. ⭐⭐⭐⭐⭐
“Excellent way to communicate with remote students and families!” – Brenda K. ⭐⭐⭐⭐⭐
Negative reviews:
“pretty useful tool, but too risky to recommend due to poor saving/inability to undo” – Sarah D. ⭐⭐⭐☆☆
“Customer Service and Sales Needs Improvement” – David C. ⭐⭐☆☆☆
g2.com
Positive reviews:
“I love that I can create a newsletter to share with staff and parents. Even better, I can share the HTML code to our website staff member to keep a specific section of our website updated with the newsletter. No more weekly posts to be copied from an email or Google doc and updated later. Additionally, if a typo is found the newsletter can be updated after being sent. Families can also change the language and font size meaning better access to information.” – Lauren S. ⭐⭐⭐⭐⭐
“Super Easy Digital Newsletters Smore is a super easy way to share news and events that are happening within your organization. We love how easy it is to change the background images, colors and font of the newsletters. An added bonus is the variety of content that you can add to your digital newsletters. Smore allows the user to not only add text and pictures but you can even add video content, attach files and embed forms as well as audio and calendar options. It’s alo very easy to share your newsletter to social media or copy a link to send out via email.” – Chris S. ⭐⭐⭐⭐⭐
getapp.com
Positive reviews:
“Using this software to create a newsletter, the program was user friendly and created a clean look to present the materials.” – Mollie C. ⭐⭐⭐⭐⭐
softwareadvice.com
Positive reviews:
“Increase Engagement with Smore” – Mike S. ⭐⭐⭐⭐☆
“Great for Weekly Updates” – Cindy R. ⭐⭐⭐⭐⭐
sourceforge.net
Positive reviews:
“I like that our international students can translate into many languages on Smore. I do not think you could do this through Mailchimp. My newsletters are more visually appealing through Smore which translates into more readers. I have more than doubled then number of people who READ my newsletter.” – Tamara W. ⭐⭐⭐⭐⭐
Smore: Email Newsletter Platform Review
- Email Newsletter Platform Expert Score: 3.4 – Trusted Choice
Do We Recommend Smore?
Smore is a trusted choice for balancing email newsletter capability and reliability. Smore features 6 email newsletter-related functions and manages to score average ratings of 4.4 on most review websites, reflecting its ability to meet customer demand. Smore is a great option for small and medium businesses or businesses looking for reliable email newsletter software without the need for an exhaustive set of features.
Related: How We Classify Email Newsletter Platform.
Feature Highlights: What Stands Out and What’s Missing
Here’s a look at what Smore actually delivers – and where it falls short.
- Subscriber Management
- Referral Program
- Custom Domain Support
- Landing Page / Website Builder
- Web Archive / Blog
- SEO Tools
Let’s take a closer look at what Smore delivers with each of these features.
Subscriber Management
Smore for Teams lets you build mailing lists inside the platform – add contacts individually or in bulk, group them by audience, and share lists with colleagues on the same account. A single newsletter can go out to one list or several at once.
Referral Program
Refer a school or district to Smore and your institution earns $100 when they purchase. Demos that convert also come with a Smorinio plushie. It’s a small program, but the tracking and reward delivery are handled on Smore’s end.
Custom Domain Support
Teams accounts can connect a custom domain, though it’s not self-serve – you contact Smore directly to set it up, and it carries an extra charge on top of the plan cost. Not available on individual or standard Pro tiers.
Landing Page / Website Builder
Every newsletter you publish gets its own public URL that opens in any browser without a login. You can embed it on a school site or share the link directly – each newsletter effectively works as a standalone hosted web page.
Web Archive / Blog
All public newsletters stack under a shareable profile link, so past issues stay accessible without any extra setup. Each send keeps its original URL permanently, meaning older newsletters remain reachable and linkable long after they first went out.
SEO Tools
Newsletters set to “Super” visibility get indexed by search engines and are built to surface in organic results. Pages served under a connected custom domain carry more search weight than those sitting on a shared Smore subdomain.
Features Not Verified for Smore
- Newsletter Editor / Builder
- Email Automation
- Segmentation
- Paid Subscriptions / Monetization
- RSS-to-Email
- Analytics & Reporting
- API & Integrations
Feature assessments follow our review methodology.
Smore Email Newsletter Platform Pricing
| Pricing | Details |
|---|---|
| Minimum Price per Month | $6.58/month |
| Free Plan Available | Yes – permanent free plan, never expires; limited to 3 newsletter credits total |
| Custom / Enterprise Pricing | Yes – Enterprise plan available; Smore for Teams (schools and districts) is sold via demo/sales contact with custom pricing based on user count and district size |
Trusted Choice in the Email Newsletter space: Smore is a great option for small and medium businesses or businesses looking for reliable email newsletter software without the need for an exhaustive set of features.