KlickTipp Reviews: Independent Platforms
According to independent reviews, KlickTipp scored 4.9 out of 5, placing it among the highest-rated email management platforms. There’s a strong chance it’s a reliable and effective choice for your business – provided it covers the features you actually need. However, checking real user feedback and platform performance is still a good step before deciding.
| Review Platform | Rating | Review Count |
|---|---|---|
| Capterra | 5 | 5 |
| G2 | No reviews | No reviews |
| Gartner | No reviews | No reviews |
| GetApp | 5 | 5 |
| Glassdoor | No reviews | No reviews |
| GoodFirms | No reviews | No reviews |
| Software Advice | 5 | 5 |
| Trustpilot | 4.9 | 315 |
| TrustRadius (out of 5) | No reviews | No reviews |
| ProductHunt | No reviews | No reviews |
| SourceForge | No reviews | No reviews |
| Weighted Average Rating | 4.9 |
See also: What Made Us Choose Sources for Expert Score?
KlickTipp Traffic & Engagement
klicktipp.com sees around 128,529 visits per month, with social channels leading at 7.6%. The 40% bounce rate is notably low – visitors are sticking around and looking at more than one page. The numbers behind all of this are in the table below.
| Monthly Visits | Page Per Visit | Time On Site | Bounce Rate | Direct Traffic | Search Traffic | Paid Referral Traffic | Referral Traffic | Mail Traffic | Social Traffic |
|---|---|---|---|---|---|---|---|---|---|
| 128529 | 6.1 | 321.6 | 0.4 | 69.5% | 5.2% | 4.2% | 10.7% | 2.0% | 7.6% |
KlickTipp Website Visits Two-Year Trend: Positive
Learn more: Website Traffic Indicators We Use.
KlickTipp Social Media
What Do Customers Say About the KlickTipp ?
capterra.com
Positive reviews:
“Best mail automatisation and campaign management tool I know” – Carsten D. ⭐⭐⭐⭐⭐
“Qualitativ hochwertiges E-Mail-Marketing mit entsprechendem Preis.” – Florian G. ⭐⭐⭐⭐⭐
softwareadvice.com
Positive reviews:
“Bester Anbieter” – Nadine S. ⭐⭐⭐⭐⭐
“KlickTipp als E-Mail Marketing Tool. Eine sehr umfangreiche, klasse Software. Wer E-Mail Marketing auf hohem Niveau machen möchte und sehr viele Funktionen suchst, findet dieses bei KlickTipp auf jeden Fall.” – Mario S. ⭐⭐⭐⭐⭐
trustpilot.com
Positive reviews:
“Fantastic team that was great working with! Thanks for the trust and kindness on the way. Looking forward to see you guys soon again” – Marica Lehmann ⭐⭐⭐⭐⭐
“Bestes Emailtool, bester Support, tolle Features, die Kampagnen, Newsletter und digitales Marketing leicht machen. Mir gefällt außerdem die ständige Weiterentwicklung.” – Matthias Herzberg ⭐⭐⭐⭐⭐ February 11, 2025
KlickTipp: Email Marketing Platform Review
- Email Marketing Platform Expert Score: 4.8 – Leading Solution
Do We Recommend KlickTipp?
KlickTipp is a leading solution in the email marketing market. It provides 17 of the most important email marketing-related features, including advanced ones like Landing Page Builder, Drag-and-Drop Email Builder, Email Templates Library. With an average rating of 4.9 on platforms like Trustpilot, Software Advice, Capterra, KlickTipp proves itself reliable, scalable, and able to meet diverse business needs. End-to-end solutions and a focus on customer satisfaction make KlickTipp an ideal choice for businesses that seek feature-rich and robust email marketing systems.
Related: How We Classify Email Marketing Platform.
Feature Highlights: What Stands Out and What’s Missing
Here’s a look at what KlickTipp actually delivers – and where it falls short.
- Drag-and-Drop Email Builder
- Email Templates Library
- Email Automation / Drip Campaigns
- List Management & Segmentation
- Email Personalization
- A/B Testing
- SMS Marketing
- Landing Page Builder
- Sign-Up Forms & Pop-Ups
- E-commerce Integrations
- Ad Audience Sync
- Deliverability Tools
- Bounce & Unsubscribe Management
- Email Analytics & Reporting
- Multi-User Access
- GDPR Compliance Tools
- API & Integrations
Let’s take a closer look at what KlickTipp delivers with each of these features.
Drag-and-Drop Email Builder
Content blocks go straight onto the canvas – no HTML knowledge needed at any point. Templates load into the editor immediately, placeholders drop in from a categorized menu, and anchor links, file buttons, and a spam score check are all reachable from the same interface.
Email Templates Library
Templates sit under Campaigns → Email Templates and can be built from KlickTipp’s predesigned layouts or pulled from previously sent emails. Once saved, they’re available to any campaign and can be previewed or edited from the template tile with two clicks.
Email Automation / Drip Campaigns
Campaigns run through the Marketing Cockpit, where tag assignments kick off sequences automatically. A contact receiving one tag can instantly trigger a second, starting welcome flows, follow-ups, or multi-step drip series – no manual intervention between steps.
List Management & Segmentation
Segmentation runs entirely on tags – contacts get grouped by behavior, purchase events, or form interactions, and those tags control what campaigns they enter. Custom master record fields extend filtering further, letting you slice audiences beyond the standard field set.
Email Personalization
Standard personalization works through placeholder fields pulled from contact records. The paid SmartMails add-on goes further – AI blocks inside the Email Builder generate different copy per recipient at send time, based on prompts tied to stored contact data and tags.
A/B Testing
A/B tests sit inside campaign workflows as their own action node in the Marketing Cockpit. You set up two email variants, define a test period, and measure open rates – contacts are split automatically, and the test runs inside the existing campaign sequence.
SMS Marketing
SMS newsletters and campaign messages are available on the Enterprise plan, with Vonage or Twilio supplying the phone number. Tag-based segmentation and split testing carry over from email – the same audience logic applies, just delivered to a mobile number instead.
Landing Page Builder
Landing pages are built in a drag-and-drop editor with 425+ templates and a form block that maps fields directly to the KlickTipp contact list on submission. Page limits vary by plan – Standard gets one, Enterprise gets twenty, with custom domain support available as a paid option.
Sign-Up Forms & Pop-Ups
Standard forms embed anywhere HTML is accepted; RAW code forms give full CSS and layout control for custom designs. Single and double opt-in processes are selectable per form, and a GDPR checkbox can be added optionally – though KlickTipp’s EU-only infrastructure often makes it unnecessary.
E-commerce Integrations
A native Shopify connector syncs customer data and triggers campaigns based on purchase and browsing activity. For other platforms, connections run through Make, n8n, or Zapier – pulling in order events, tagging contacts, and kicking off sequences without manual data handling in between.
Ad Audience Sync
Facebook Custom Audiences of the “customer file” type sync directly from the ContactCloud – no CSV involved. A campaign action controls which audience a contact lands in, and unsubscribes remove addresses from connected audiences automatically to keep ad targeting in sync.
Deliverability Tools
SPF, DKIM, and DMARC are all covered with dedicated setup guides, and a spam score checker runs inside the email editor before send. Enterprise accounts get dedicated white-label dispatch servers for full reputation control – KlickTipp claims 99.78% delivery rates across its platform.
Bounce & Unsubscribe Management
Hard bounces get flagged the moment a Non-Delivery Notification comes back – the address is marked and added to a cross-account exclusion list right away, so no other customer’s sends go to it either. Soft bounces and spam complaints are handled separately, each with their own suppression logic.
Email Analytics & Reporting
Opens, clicks, and conversions are tracked per send in the newsletter statistics view. A separate report builder pulls campaign performance across longer time windows, so you can measure against specific goals. Contacts who opt out also leave a reason behind – that data is collected on its own, away from the main stats.
Multi-User Access
Subaccounts are an Enterprise-only feature, with roles like Administrator and Campaign Manager available at setup. Agencies get a separate access mode on top of that – one login, multiple client accounts, switchable without logging out or juggling separate credentials.
GDPR Compliance Tools
All contact data is processed within the EU, which removes the need for data transfer consent checkboxes on sign-up forms – a practical advantage over tools using US-based infrastructure. A Privacy Dashboard handles consent management, and double opt-in is built into every list-building flow.
API & Integrations
Two REST APIs cover different use cases: the Listbuilding API handles opt-in flows and contact capture, while the Management API gives full programmatic access to contacts, tags, and automations. Both are available from Premium upward, with Postman collection and Make, n8n, and Zapier connectors documented alongside.
Features Not Verified for KlickTipp
- Transactional Email
Feature assessments follow our review methodology.
Supported Integrations
| Integration | Brands Covered |
|---|---|
| E-commerce Data Sync | Shopify, Make, Zapier, n8n |
| Ad Network Retargeting | Facebook / Meta |
E-commerce Data Sync
KlickTipp has a native Shopify connector that syncs customer data and triggers tag-based campaigns from purchase and browsing events. For other platforms, order data flows in through Make, Zapier, or n8n – tagging contacts and starting sequences based on incoming event data.
Ad Network Retargeting
KlickTipp syncs contacts to Facebook Custom Audiences of the “customer file” type directly from its ContactCloud – no CSV export required. A campaign action places contacts into the target audience, and unsubscribes automatically remove addresses to keep ad targeting clean.
KlickTipp Email Marketing Platform Pricing
| Pricing | Details |
|---|---|
| Minimum Price per Month | €30/month |
| Free Trial Available | Yes |
| Custom / Enterprise Pricing | Yes |
Leading Solution in the Email Marketing space: End-to-end solutions and a focus on customer satisfaction make KlickTipp an ideal choice for businesses that seek feature-rich and robust email marketing systems.
Klicktipp: Email Newsletter Platform Review
- Email Newsletter Platform Expert Score: 4.2 – Trusted Choice
Do We Recommend Klicktipp?
Klicktipp is a trusted choice for balancing email newsletter capability and reliability. Klicktipp features 9 email newsletter-related functions and manages to score average ratings of 4.9 on most review websites, reflecting its ability to meet customer demand. Klicktipp is a great option for small and medium businesses or businesses looking for reliable email newsletter software without the need for an exhaustive set of features.
Related: How We Classify Email Newsletter Platform.
Feature Highlights: What Stands Out and What’s Missing
Here’s a look at what Klicktipp actually delivers – and where it falls short.
- Newsletter Editor / Builder
- Email Automation
- Subscriber Management
- Segmentation
- Referral Program
- Custom Domain Support
- Landing Page / Website Builder
- Analytics & Reporting
- API & Integrations
Let’s take a closer look at what Klicktipp delivers with each of these features.
Newsletter Editor / Builder
The drag-and-drop editor comes loaded with 1,621 conversion-optimized templates and a built-in AI Copywriter that generates subject lines and body copy. A rich text editor handles plain-text-style sends, and a 500,000-image stock library plus built-in image editor round out the design toolkit.
Email Automation
Behavior-triggered sequences fire based on tags, opens, clicks, link visits, purchases, and custom events. The automation builder supports multi-step campaigns with conditional branches, and an AI Sequence Creator on the Dominate plan builds a full follow-up flow from a single described goal.
Subscriber Management
All contacts live in the Contact Cloud with full activity data, tag assignments, and custom fields attached to each record. CSV import, web forms, and API-based additions all feed the same database, and automatic bounce handling, unsubscribe processing, and global bounce management run without manual intervention.
Segmentation
Tag-based segmentation is the platform’s core contact organization method – tags assigned automatically by automations, forms, or API calls control who receives each newsletter. Individual Segmentation uses tag combinations with AND/OR logic, while Predefined Segmentation saves complex filter criteria as reusable audience groups.
Referral Program
A native referral system tracks which subscribers bring in new contacts via custom data fields and API-stored referrer IDs. Once a successful referral registers, reward campaigns and follow-up sequences fire automatically – the full setup is documented step by step in the knowledge base.
Custom Domain Support
Every sending address requires its own domain – freemail addresses like Gmail or Outlook are not accepted. DKIM, SPF, and DMARC are configured via CNAME and TXT records per the DNS setup guide. Enterprise users get a dedicated white-label mail server with a custom domain and dedicated IP.
Landing Page / Website Builder
A drag-and-drop landing page builder sits under List Building in the menu, with template selection and direct connection to opt-in processes and automations. The Standard plan includes one page, scaling to 20 on Enterprise. A custom domain add-on (“Landing Page+”) connects pages to your own domain for a fee.
Analytics & Reporting
Each sent newsletter shows open rate, click rate, conversion rate, bounce rate, unsubscribe rate, spam complaints, and a per-link click breakdown covering both unique and total counts. A/B split test results report per variant, and open/click tags persist in the Contact Cloud for six months before automatic removal.
API & Integrations
Two REST APIs are documented at developers.klicktipp.com: the Listbuilding API for fast subscriber capture, and the Management API for contacts, tags, automations, and account-level operations. Make and Zapier integrations are both documented, and API access requires the Premium plan or above.
Features Not Verified for Klicktipp
- Paid Subscriptions / Monetization
- Web Archive / Blog
- RSS-to-Email
- SEO Tools
Feature assessments follow our review methodology.
Supported Integrations
| Integration | Brands Covered |
|---|---|
| Subscription & Referral Tools | Digistore24, PayPal, Stripe |
Subscription & Referral Tools
KlickTipp handles subscription payment tracking natively through Digistore24 and PayPal via IPN notifications – monitoring active and inactive payment statuses per contact using SmartTags, which then gate product access and trigger automation flows automatically. Stripe also connects for email confirmation automation on payment events. There’s no built-in checkout; KlickTipp acts as the automation and delivery layer on top of the connected payment processor.
Klicktipp Email Newsletter Platform Pricing
| Pricing | Details |
|---|---|
| Minimum Price per Month | €24/month |
| Revenue Share % | KlickTipp runs a two-tier affiliate program paying 25% lifetime recurring commission on direct customer referrals and 20% on revenue generated by sub-affiliates you recruit |
| Custom / Enterprise Pricing | Yes |
Trusted Choice in the Email Newsletter space: Klicktipp is a great option for small and medium businesses or businesses looking for reliable email newsletter software without the need for an exhaustive set of features.