Bitrix24 Reviews: Independent Platforms
According to independent reviews, Bitrix24 scored 4.1 out of 5 – a strong result, though not a perfect one. Therefore, before committing to Bitrix24 as your email management solution, it’s worth evaluating whether the included features fit your specific use case and reviewing user feedback and practical examples.
| Review Platform | Rating | Review Count |
|---|---|---|
| Capterra | 4.2 | 989 |
| G2 | 4.1 | 607 |
| Gartner | 4.4 | 30 |
| GetApp | 4.2 | 989 |
| Glassdoor | No reviews | No reviews |
| GoodFirms | 4.5 | 17 |
| Software Advice | 4.2 | 989 |
| Trustpilot | 2.2 | 107 |
| TrustRadius (out of 5) | 3.6 | 108 |
| ProductHunt | 5.0 | 1.0 |
| SourceForge | 4.6 | 15.0 |
| Weighted Average Rating | 4.1 |
See also: What Made Us Choose Sources for Expert Score?
Bitrix24 Traffic & Engagement
At over 1,759,841 monthly visits, bitrix24.com is one of the busier destinations in its category, with 9.6% of visits arriving via referral, likely from directory listings, reviews, or integration pages. The 30% bounce rate is notably low – visitors are sticking around and looking at more than one page. The numbers behind all of this are in the table below.
| Monthly Visits | Page Per Visit | Time On Site | Bounce Rate | Direct Traffic | Search Traffic | Paid Referral Traffic | Referral Traffic | Mail Traffic | Social Traffic |
|---|---|---|---|---|---|---|---|---|---|
| 1759841 | 9.4 | 784.1 | 0.3 | 68.6% | 9.1% | 0.0% | 9.6% | 3.6% | 6.6% |
Bitrix24 Website Visits Two-Year Trend: Negative
Learn more: Website Traffic Indicators We Use.
Bitrix24 Social Media
What Do Customers Say About the Bitrix24 ?
capterra.com
Positive reviews:
“Best All in one Tool” – Aviraj N. ⭐⭐⭐⭐⭐ April 28, 2026
“Reliable and practical for crm / collaboration” – Antoine M. ⭐⭐⭐⭐☆ April 26, 2026
Negative reviews:
“Save yourself time, energy and hard earned money. Avoid Bitrix24” – Mahendra T. ⭐☆☆☆☆ April 23, 2025
“Bitrix24 – Team Lacks Sensitivity on Custom Reports – Highly Irresponsible Team. Bitrix24 has strong potential but sad to express, they are not a serious organization with its product development module is of still old age. Definitely Not at all a matured technology with the failure to understand basics if it comes to the custom tab. Humble request please understand and Learn the basics of sales, what is important aspects to measure in every organization in sales is employee performance and lead management efficiency, The customer service you keep on banging your head but their support is like if they want they will give else you keep on reminding Hope you understand and trust your customer’s hard-earned money, understand their problems, help them grow with the right kind of solutions, rather than just with your patient reply, “SORRY we don’t have this feature right now, new development request has been created.”” – Sarla S. ⭐☆☆☆☆
g2.com
Positive reviews:
“Fast, Flexible Indiamart-to-Bitrix24 Automation with Excellent Support. Our company was looking for a solution to automate the transfer of leads from the Indiamart marketplace to the Bitrix24 CRM in order to get rid of manual transfer of applications. As a result, viasocket turned out to be the most suitable tool for our tasks. Separately, I would like to note the work of the support service — at the start, the application for connecting to Bitrix24 did not work correctly, but experts quickly suggested an alternative option with direct connection via client_id. In the future, any issues were resolved very quickly, usually within an hour. I was also pleased with the interface: if you have previously worked with Zapier or Make, it will be very easy to get used to it — the logic of scripts and steps is almost identical. It took only a few minutes to set up the integration we needed. An additional advantage is the ability to make arbitrary requests to Bitrix24 via the API. Despite the lack of the necessary ready-made node, using the Custom API Request, it was possible to fully implement the necessary logic for transferring data from Indiamart. We can recommend viasocket as a convenient and flexible no/low-code solution for configuring integrations between business applications.” – Ajay P. ⭐⭐⭐⭐⭐ April 7, 2026
“Straightforward, Turnkey CRM with Everything We Need. Has a free version!” – Luis P. ⭐⭐⭐⭐☆ April 28, 2026
Negative reviews:
“Bitrix is the “Pay-per-view” of CRMs” – Andres F. ☆☆☆☆☆
“slow overall, locks features, support team is slow, lacks experience and knowledge to solve issues” – Verified User in Consumer Services ☆☆☆☆☆
gartner.com
Positive reviews:
“Increased Workplace Productivity Balanced by Difficult Interface and Onboarding Process” – Manager ⭐⭐⭐⭐☆ April 15, 2026
“Comprehensive Business Management Platform: Uniting CRM and Communication” – Analyst ⭐⭐⭐⭐⭐ February 5, 2025
getapp.com
Positive reviews:
“It includes tools for project management, candidate tracking and software integration with accounting software such as Quickbooks . Despite this wide range of features, the pricing is very competitive and also offers a monthly fee for an unlimited number of users.” – David T. ⭐⭐⭐⭐⭐
“You can create and manage workgroups, design websites and online stores, and integrate collected data into the CRM.” – Rodrigue N. ⭐⭐⭐⭐⭐
goodfirms.co
Positive reviews:
“Bitrix24 is just awesome software and makes my work so much easier. I like this software for schedule management, this software is a very useful and powerful tool. No doubt it is very overwhelming at first because of the no. of options and features available in it. but after using it for some time, your working life will become easier than before. all my tasks go much easier than before. making sure all our work and data are secured. Although it is still missing some functions compared to the other tools, this is definitely a very promising platform for organizational collaboration. Keep up the great work! I believe you will get better and better every day.” – Rahul Sharma ⭐⭐⭐⭐☆
“Good to go software My expectations were met with the software. The service I received was also unique and attentive. There were a number of resources that I could access in order to get deeper understanding of the various functions. Not many places offer 24 hours support, Although that should be the norm by now!” – Anna Weltman ⭐⭐⭐⭐☆
softwareadvice.com
Positive reviews:
“Very powerful all-in-one tool, but complex to master” – Elon E. ⭐⭐⭐⭐☆ April 2026
“Best All in one Tool All in all the experience with the software is amazing, doesnt have to leave the app. It handles everything from Collaboration, communication, CRM, task management, inventory etc” – Aviraj N. ⭐⭐⭐⭐☆ April 2026
Negative reviews:
“Warning! They will delete your data for inactivity with barely any warning.” – Arnie S. ⭐☆☆☆☆
“Complete Scam” – lee h. ⭐☆☆☆☆
trustpilot.com
Positive reviews:
“Had been using it since early of year 2024. Currently only me using. I was searching for a tool that helps me to keep track of my projects and progress. Bitrix24 had been very helpful in doing so. Ability to track my projects, to add subprojects into mega projects” – MERY HU WEI YING ⭐⭐⭐⭐⭐
“great service and better experiance.” – Bamboni Home ⭐⭐⭐⭐⭐
trustradius.com
Positive reviews:
“Bitrix24 is an efficient collaboration platform that empowers our staff to work efficiently as a team, communicate and share tasks and updates with simplicity. It’s used in the whole of our organization, and our staff find it intuitive, where one is able to create an activity and update their to-do list and hep them focus on executing set targets. It has brought our workforce together and this is crucial in unifying our workflow and enabling us to expand our portfolio.” – Grace Jones ⭐⭐⭐⭐⭐
“Bitrix24 gives you the peace of mind to manage your business efficiently Bitrix24 is essential for my entire company, all members use it from sales to project management, we manage them through this tool. It helps us to maintain full control of our marketing campaigns, prospects and negotiations, quotes, and invoices.” – Tribett Requena ⭐⭐⭐⭐⭐
producthunt.com
Positive reviews:
“started with the crm now my team is using almost all the features from crm, tasks, chat, business process, and so on. for the price, I have not found a better business tool.” – TSBT ⭐⭐⭐⭐⭐ 9 months ago
sourceforge.net
Positive reviews:
“Data management during client projects is much faster than with any other software, and communication is very straightforward. This could be due to the fact that bitrix24 has better intranet solutions, which make the process of interconnecting our work channels easier, in order to unify the contact with clients.” – Reggie A. ⭐⭐⭐⭐⭐
“Bitrix24 is a convenient and modern activity management and collaboration platform The application uses a minimalist platform design that combines different tools for managing information, projects and shared communication. On the left side it offers us a panel that provides options for generating workgroups, chats and calls. The option that has been very useful for us is the creation of lists of employees with their contacts.” – Jason C. ⭐⭐⭐⭐⭐
Bitrix24: Email Automation & CRM Platform Review
- Email Automation & CRM Platform Expert Score: 4.2 – Leading Solution
Do We Recommend Bitrix24?
Bitrix24 is a leading solution in the email automation & crm market. It provides 16 of the most important email automation & crm-related features, including advanced ones like Landing Pages, Sales Pipeline Management, Reporting & Attribution. With an average rating of 4.1 on platforms like Gartner, TrustRadius, Capterra, Bitrix24 proves itself reliable, scalable, and able to meet diverse business needs. End-to-end solutions and a focus on customer satisfaction make Bitrix24 an ideal choice for businesses that seek feature-rich and robust email automation & crm systems.
Related: How We Classify Email Automation & CRM Platform.
Feature Highlights: What Stands Out and What’s Missing
Here’s a look at what Bitrix24 actually delivers – and where it falls short.
- Visual Automation Builder
- Email Marketing
- CRM / Contact Management
- Lead Scoring
- Segmentation & Tagging
- A/B Testing
- Landing Pages
- Forms & Pop-Ups
- SMS Marketing
- Multi-Channel Marketing
- Sales Pipeline Management
- Transactional Email
- E-commerce Integrations
- Journey Builder / Campaign Orchestration
- Reporting & Attribution
- API & Integrations
Let’s take a closer look at what Bitrix24 delivers with each of these features.
Visual Automation Builder
Bitrix24’s automation builder runs on CRM rules and triggers – you define conditions like lead status, deal stage, or form submission, then attach actions: email sends, task creation, pipeline moves. No separate workflow tool needed; it all runs inside the CRM.
Email Marketing
Email campaigns run directly out of the CRM marketing section. You build and send to segmented contact lists, pull in lead or deal data for personalization, and track opens and clicks without leaving the platform.
CRM / Contact Management
All contact, lead, and deal records sit in one place with full communication history attached. Incoming messages from web forms, email, live chat, and social channels create CRM entries automatically – no manual data entry for most capture points.
Lead Scoring
Bitrix24’s AI scores leads off behavior and interaction data, pulling the contacts most likely to convert to the top. Those scores go into routing and follow-up order – nobody’s combing through every record to figure out what’s actually worth chasing.
Segmentation & Tagging
Lists filter down by source, deal stage, behavior, or whatever custom fields you’ve built into the CRM. That segmentation feeds directly into campaign targeting – the same filters that organize the CRM control who gets which email sequence.
A/B Testing
Split testing runs at the landing page level – two variants go live, traffic splits between them, and conversion rates determine the winner. Email A/B testing covers subject lines and content variants with the same reporting logic.
Landing Pages
The landing page builder is drag-and-drop with templates for lead capture, sales pages, and promo campaigns. Form submissions on any page feed straight into the CRM and can kick off automation rules from there.
Forms & Pop-Ups
CRM forms and website widgets capture leads from any page and drop them into contact records automatically. Pop-up chat, inline forms, and feedback widgets all route submissions into the same CRM pipeline without manual import.
SMS Marketing
SMS campaigns live in the same CRM marketing section as email, trigger on the same contact segments and send logic. Automated SMS notifications also fire off CRM events – deal stage changes, follow-up reminders, or missed calls.
Multi-Channel Marketing
Email, SMS, phone, WhatsApp, Instagram, and live chat all run through a single contact center. Every channel ties back to the same contact record, so the full interaction history is visible regardless of which channel a customer used last.
Sales Pipeline Management
Each deal moves through Kanban stages you set yourself, and whatever automation rules are tied to those stages run on their own when a transition happens. Stage changes trigger follow-up tasks, emails, or rep notifications – and multiple pipelines can link into a sales tunnel for more complex deal flows.
Transactional Email
Automated emails fire on CRM triggers – deal stage changes, form completions, or status updates. You set the condition and the template, and the send happens without manual input, running through the same infrastructure as your marketing campaigns.
E-commerce Integrations
Bitrix24 includes a native online store with inventory management, order processing, and payment handling. Sales data flows into the CRM, so purchase history sits alongside lead and contact records for the same customer.
Journey Builder / Campaign Orchestration
The automation layer maps the full contact lifecycle – opt-in, nurture, deal progression, post-sale follow-up – inside one workflow builder. Triggers, delays, and conditions chain together without needing a separate orchestration tool layered on top of the CRM.
Reporting & Attribution
The BI Builder draws from CRM, campaigns, and task management into dashboards you configure yourself. Sales reports, campaign ROI, and site traffic numbers are all in the same place – you’re not pulling from three different tools to get a full picture.
API & Integrations
The REST API reaches into CRM, tasks, automation rules, and data storage, with documentation that covers the full scope of what’s available. A marketplace of pre-built apps handles common integrations – Zapier, Google Workspace, Slack – and custom builds go through the API directly.
Features Not Verified for Bitrix24
- Predictive Analytics / AI
- Web Personalization
Feature assessments follow our review methodology.
Supported Integrations
| Integration | Brands Covered |
|---|---|
| Event-Based Triggers | Zapier, Slack, Google Workspace, Salesforce |
Event-Based Triggers
Bitrix24 supports inbound and outbound webhooks, so an event in Zapier, Slack, or Google Workspace can fire a native CRM automation directly. Whatever happens in a connected app – a status change, a form fill – can cross into Bitrix24 and kick something off without a manual step.
Bitrix24 Email Automation & CRM Platform Pricing
| Pricing | Details |
|---|---|
| Minimum Price per Month | $49/month |
| Free Plan Available | Yes. The free plan is permanent with no time limit, supports unlimited users, and includes CRM, tasks, and collaboration tools. Some features like Telephony and Marketplace apps require a paid plan. |
| Free Contact Limit | Unlimited. Bitrix24 advertises unlimited CRM contacts across all plans, including the free tier. |
| Free Trial Available | Yes. A 15-day free trial of paid plan features is available for cloud accounts. The on-premise edition carries a separate 30-day trial. No credit card required for either. |
| Custom / Enterprise Pricing | Yes. The Enterprise plan starts at $399/month for up to 250 users. Larger configurations and on-premise deployments are available with custom scoping through the sales team. |
Leading Solution in the Email Automation & CRM space: End-to-end solutions and a focus on customer satisfaction make Bitrix24 an ideal choice for businesses that seek feature-rich and robust email automation & crm systems.