MailCon, the world’s most preeminent email marketing event, will reimagine the future of email, lead generation, marketing automation, and mobile and omnichannel marketing when it returns to Las Vegas from Jan. 11 to 13, 2022, at the Caesars Palace.
Following a successful inaugural meetup in Manhattan on July 18, the winter event will mark the dawn of a new era, as MailCon stages its first
standalone event, designed to exceed any previous MailCon event in size and quality.
The 2022 conference will be MailCon’s largest to date and is slated to be attended by hundreds of email marketing executives, publishers, advertisers, and other high-ranking marketing officials. MailCon is owned and operated by Phonexa, an all-in-one marketing automation suite for calls, leads, clicks, email, SMS, accounting, and more.
MailCon will feature over 50 expert speakers who’ll lead hands-on workshops and sessions to discuss emerging trends and growth strategies for email marketing.
The exhibition space will include designated sections to host exhibitors along verticals like email marketing, SMS, affiliate networks, omnichannel marketing, automation technology, lead generation, and mobile marketing.
Marketers will also get the chance to mingle with fellow attendees in allocated gaming and networking locations throughout the hall.
With a soon-to-launch branding facelift and numerous partnerships underway, MailCon is preparing to propel a revolutionized approach to the omnichannel marketing conference model.
Ahead of the 2022 event, MailCon welcomed Sara Malo as Director of Sponsor & Exhibitor Success in September. With over 20 years of involvement in the affiliate marketing and events arena, Malo will use her expertise to lead the company’s initiatives in sales, client success, and business development.
“Sara brings a lively vision of growth, a fresh perspective, and lots of passion to our conference,” said Kristen Haines, CEO of MailCon. “That burning impetus will help us organize many remarkable events for years to come.”
Most recently, Malo was a Business Development Manager at Affiliate Grand Slam, and before that, a Client Success Manager at Affiliate Summit.
Malo and Haines will lead the team and undertake new company developments and experiences in MailCon’s future events.
“I joined MailCon to bring endless ideas and a positive drive for advancement,” said Malo. “We will tailor the sponsor and exhibitor experience to help our partners with unmatched networking to meet the right people.”
MailCon has built and nurtured a vast community resource center for email marketing since 2017.
With a renewed partnership with the Women of Email network, MailCon will offer scholarships for 25 up-and-coming minority female leaders within the email marketing industry. They’ll also be allowed to speak at MailCon events.
MailCon will also provide free event passes to marketing students who attend colleges and universities in the Las Vegas area.
“MailCon’s future endeavors will focus entirely on identifying lacking points within the email conference world and presenting actionable solutions and industry developments to our partners,” said Haines.
Future MailCon events will also include independent conferences and meetups worldwide, which will revolve around customer-centric activities, meetups, and more.
For more information or to register for the upcoming MailCon from Jan. 11 to 13, click here.
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