New York MailCon 2017 took place on July 29th at the Westin New York, located right in Manhattan’s teeming center, Times Square. Attendees eagerly plugged into the engaging lineup of speakers and filled the expo floor in hopes of learning about new technologies and making valuable networking connections.
Keynote speaker Larry Bailin, a digital marketing expert whose experience goes back over 20 years, captivated audiences with his insights of what email marketers can learn from their past, present, and future. Everyone who listened in on Larry’s teachings benefited from the “big picture” view of the industry. The remaining speaker and workshop lineup tackled a diverse range of issues such as compliance, questions of deliverability, and a look at new laws and regulations. The spirit of exchanging ideas (and business cards) lasted well into the night as professionals packed in the Copacabana for the official MailCon after party.
Digital marketing directors, entrepreneurs, email marketing experts, CEOs, and professionals of every stripe flocked to Caesars Palace on the Las Vegas strip on January 6th to participate in this year’s MailCon Las Vegas.
The eclectic crowd filled the halls of Caesars Palace to explore the latest email innovations and take steps to bolster their rolodex. But just as the networking scene was busy, many took full advantage of the robust lineup of speakers that covered topics on the minds of those in attendance. Speakers did not shy away from getting technical, Many got into the weeds on subjects like data management, testing optimization, and segment targeting. There were plenty of broadly focused talks too: experts discussed new email techniques and some of the progress and opportunities in the field. And, of course, a long day turned into a loose and more relaxed evening as many took advantage of the happy hour and the many other nightlife entertainment options that Las Vegas provide.
While the summer heat gripped the city of New York, this year’s MailCon attendees stayed cool inside while still keeping up a high level of energy. Held at the Westin Times Square on July 28th, MailCon New York 2018 delivered everything one would expect from the industry’s premiere email marketing conference: business growth opportunities, educational speaking sessions, and the latest news and insight from this one-of-a-kind gathering.
The many who made it in for the MailCon speaking sessions were not disappointed. Innovators and experts covered evergreen issues like crafting the ideal promotional email and growing a monster email list. New frontiers were broached as well, as speakers discussed the very latest tools and platforms that were available, while others unwrapped some of the mystery of Gmail deliverability.
It was an enthusiastically well-supported event, especially thanks to top sponsors iballers, Phonexa, W4, and Zero Parallel. All attendees took full advantage of the vast networking opportunities, both in the expo hall throughout the day and that evening for the official MailCon after party at the Copacabana in Times Square.